Important points for Dissertation


Specific title

Subject must be Current /relevant

Captivating Chose a subject that interest you

Reliable primary sources

Form an opinion-balanced

Research variety of materials

Writing style appropriate

Prior research to make sure there’s enough content

Statistics to back up your ideas




Bibliography for CATS essay

BBC News. 2012. Q&A: News of the World phone-hacking scandal. [ONLINE] Available at: [Accessed 7 January 2018].

BPPA. 2015. Metropolitan Police Media Guidelines. [ONLINE] Available at: [Accessed 11 February 2018].

‘Clip from The Media Show: Press bias, Police and the media, Digital media’, The Media Show, Press bias, Police and the media, Digital media, 16:30 25/05/2016, BBC Radio 4, 30 mins. 00:00:00-00:32:00. (Accessed 5 January 2017)

Colbrane, M.P., 2017. Leveson five years on: the effect of the Leveson and Filkin Reports on relations between the Metropolitan Police and the national news media. The British Journal of Criminology, [Online]. Volume 57, issue 6, 1502-1519. [Accessed 5 January 2018].

College of Policing. 2017. Engagement and communication Media relations. [ONLINE] Available at: [Accessed 11 February 2018].

Cooke, L, 2009. Police and media relations in an era of Freedom of Information. Loughborough University Institutional Repository, [Online]. 19 (4), 406-424. Available at: [Accessed 5 January 2018].

HMIC (2011) Without fear or favour: A review of police relationships. (2018). 1st ed. [ebook] London: ISBN 978 – 1 – 84987 – 605 – 6, pp.4-67. Available at: [Accessed 12 Jan. 2017].

Hold the Front Page. 2017. NMA calls for more openness as police publish new media guidelines. [ONLINE] Available at: openness-from-police-as-new-media-guidelines-published/. [Accessed 11 February 2018].

ITV News. 2016. Police failure to investigate phone hacking ‘unacceptable’. [ONLINE] Available at: [Accessed 7 January 2018].

Midgley, I. (2012, May 12). ‘What phone hacking shows is that there was deep corruption at the centre of british life’. Hull Daily Mail Retrieved from [Accessed 5 January 2018].

NUJ. 2016. NUJ calls for more openness and greater trust between the press and police. [ONLINE] Available at: police-and-press/. [Accessed 9 February 2018].

NUJ. 2016. Stand-up comic and cop stars in NUJ police training video. [ONLINE] Available at: [Accessed 9 February 2018].

Press Gazette. 2014. Save Our Sources: Press Gazette campaign to stop public authorities spying on journalists’ phone records. [ONLINE] Available at: sources-press-gazette-campaign-stop-uk-public-authorities-secretly-obtaining-journalists. [Accessed 9 February 2018].

Press Gazette/ D. Ponsford. 2013. Crime reporters scrap annual drinks with police officers in the wake of mass boycott by Scotland. [ONLINE] Available at: reporters-scrap-annual-drinks-police-officers-wake-mass-boycott-scotland-yard/. [Accessed 6 January 2018].

Press Gazette/ D. Ponsford. 2014. Met conducted 38 press leak investigations in five years – RIPA used in ‘vast majority’, says source  [ONLINE] Available at: investigations-five-years-ripa-used-vast-majority-says-source/. [Accessed 7 January 2018].

 Press Gazette/ D. Ponsford. 2015. The whole journalism industry played its part in campaign to protect sources from police spying. [ONLINE] Available at: whole-journalism-industry-played-its-part-in-campaign-to-protect-sources-from-police-spying/. [Accessed 9 February 2018].

Press Gazette/ W. Turvill. 2014. 300 police media leak probes in five years – forces refuse to reveal how many involved RIPA spying. [ONLINE] Available at: police-media-leak-probes-five-years-forces-refuse-reveal-how-many-involved-ripa/. [Accessed 2 February 2018].

Press Gazette/ W. Turvill. 2015. FoI reveals Sussex Police used RIPA to expose contact between journalists and inspector source. [ONLINE] Available at: confirms-sussex-police-used-ripa-expose-contact-between-journalist-and-inspector-source/ [Accessed 10 February 2018].

Press Gazette/D. Ponsard. 2016. Hogan-Howe signals thaw in relations with journalists as senior officers attend Crime Reporters Association party. [ONLINE] Available at: offices-attend-crime-reporters-association-party/. [Accessed 11 February 2018].

Press Gazette/F. Mayhew. 2016. Police urged to respect rights of journalists to cover demonstrations in NUJ training video. [ONLINE] Available at: demonstrations-in-nuj-training-video/. [Accessed 11 February 2018].

Press Gazette/F. Mayhew. 2017. Met chief Cressida Dick wants to ‘stop the fighting’ between journalists and police but refuses to say sorry for Elveden. [ONLINE] Available at: journalists-and-police-but-refuses-to-say-sorry-for-elveden/. [Accessed 11 February 2018].

Preston, P. (2016, May 01). Police-press relations look rather different after the hillsborough verdict. The Observer Retrieved from [Accessed 5 January 2018].

Reuters. 2012. UK police must rethink “cosy” media ties-report. [ONLINE] Available at: idUKL6E8C322T20120104. [Accessed 7 January 2018].

Society of Editors/MPS. 2012. ‘The Ethical Issues Arising From The Relationship Between Police And Media’. [ONLINE] Available at: january-2012/The-Ethical-Issues-Arising-From-The-Relationship-Between-Police-And-Media-. [Accessed 5 January 2018].

The Guardian/C. Davies. 2012. 300 police media leak probes in five years – forces rMet police warned over drinking with journalists fuse to reveal how many involved RIPA spying. [ONLINE] Available at: journalists. [Accessed 2 February 2018].

The Guardian/H. Muir. 2003. Police relationship with crime reporters under strain, research finds. [ONLINE] Available at: [Accessed 5 January 2018].

The Guardian/J R. Greenslade. 2013. After Leveson: how to rebuild trust and credibility in journalism. [ONLINE] Available at: [Accessed 5 January 2018].

The Guardian/J Rozenberg and J. Halliday. 2015. Police will need judge’s permission to access journalists’ phone and email records. [ONLINE] Available at: snopping-watchdog. [Accessed 9 February 2018].

The Guardian/L. O’Carroll. 2012. Filkin report on Met police links with journalists: key recommendations. [ONLINE] Available at: report-met-police-journalists. [Accessed 5 January 2018].

The House of Commons (2012). The Leveson Inquiry. Norwich: TSO, pp.741-996. Available at: [Accessed 12 Jan. 2017].

The Telegraph/ L. Finnigan. 2016. South Yorkshire Police ‘asked press officer to spin Hillsborough reports. [ONLINE] Available at: police-asked-press-officer-to-spin-hillsborough/. [Accessed 9 February 2018].

UK Essays. November 2013. The Relationship Between Media And Police In Britain Criminology Essay. [online]. Available from: [Accessed 1 February 2018]

Veil, S, 2012. Clearing the Air: Journalists and Emergency Managers Discuss Disaster Response. Journal of Applied Communication Research, [Online]. 40/3, 412-49. Available at: [Accessed 5 January 2018].

Wilkinson, O, 2015. ‘Nothing to see here’: a study of the relationship between the police and the press. BA (Hons). Lincoln, UK: University of Lincoln.

Wright, S. (2013, Nov 25). Police contact with press must NOT be curbed, says ex met boss edition 3]. Daily Mail Retrieved from [Accessed 5 January 2018].

Approaching my client

A few weeks ago I came across Tiffin’s Tea Room, a new cafe opened in Hornsea. I was waiting for a bus and stumbled in out of the rain. It was a bit of a quirky place but very warm and friendly. I got talking to a few of the locals who are residents on a nearby caravan park. I also met Kaye, the owner, who told me a little about the cafe’s background. I came out thinking “there’s a few interesting stories there”!

Having looked on the internet to see if I could find some more information I realised the cafe’s  web presence was virtually nonexistent. All I could find was a review from a customer on Yell  I realised that this could be an ideal opportunity to do some PR work  for my self-initiated project.

I couldn’t find any contact details for the owner so decided to to go in person. I know that Kaye runs the cafe alone so went to see her late afternoon when there were fewer customers. I introduced my project to her as a business proposal which would be mutually beneficial. We discussed a few ideas I had regards PR work, promoting the cafe, adveritsing, social media and the creation of a website. Work also needs to be done on branding and designing menus. She was very enthusiastic and has agreed to be my client in this project. She also suggested that I come in for a free Sunday lunch so that I can sample the products I will  be promoting.

The next step is to draw together the ideas we discussed and to formulate a management plan.






Ideas for Self-Initiated Project

I have been considering ideas for the self-initiated project, trying to find prospective clients I could work with.

I googled a few businesses in Hornsea to see what sort of web presence they had. I found that one local travel agent had a very poor web-site and no social media accounts.  However, much as I would love to visit the Cape Verde Islands, Ron Hughes, the owner of Eastgate Travel, runs the shop mainly as a hobby and not as a highly profitable business. He is also of retirement age and probably doesn’t envisage expansion.

Independent Ski Links, another travel company based in Hornsea, has some following on Twitter although their website is not very appealing

I spoke to Lynn Benson, HSAD Fashion course leader, about a project that her students are working on in connection with the Hull History Centre. It is an interesting project, mixing  women’s fashion between the 1st and 2nd  World wars with contemporary design. The theme was chosen as part of the 2018 Year of the Woman, celebrating 100 years since women gained the right to vote.

Having spoken to Lynn I wasn’t really sure how I could cover this from a journalistic perspective. Possibly working with Hull History Centre to produce some sort of magazine. The exhibition is not due to run until July so any written work I produced could not be published. Lynn basically said I can do whatever I want, leaving it all rather vague.




Planning for video, magazine and websites

Story Board

A storyboard is a visual plan of what you envisage to include in a film. A sequence of drawings, sometimes with directions and dialogue, showing the shots planned for a film or television production. This is a great way to tell the story of your film and to help to see how it will unfold. The advantages of writing a storyboard is that is a good way to visualize your plan and to share with others. A story board helps to plan before production and ultimately saves you time.

Website Plan

Sitemaps are organized lists or flow chart diagrams that shows connections between web pages, web page trees, and website content. A visual sitemap is a very effective method for both planning and communicating ideas about a website’s structure. As a 2D representation of a website, sitemaps allow designers and developers to efficiently plan website projects by offering a bird’s-eye view of the entire project at one time.


Flat Plan

Similar to a storyboard but for magazines. It is usually sheet containing all the pages in the magazine providing an overview before the production work begins.


  • makes constructing a magazine easier.
  • creates efficient workflow, good communication, avoids confusion ,content duplication and clashes.
  • helps to identify errors, track progress and check content to make sure nothing is missing.
  • helps to measure time, meet deadlines.


Journalism’s lack of diversity threatens its long-term future. Discuss.

Diversity comes in various forms: gender, race, religion, sex, age, culture, socioeconomic background and many more. The journalism industry in the UK today lacks diversity, particularly in regards to ethnic diversity and social class. This lack of diversity threatens its long-term future because a lack of representation means that UK society is not being accurately reflected. Media no longer reflects the population it serves, the news being  reported becomes less relevant to its consumers.

An RISJ (Reuters Institute for the Study of Journalism) report in 2016 found that “UK journalism has a diversity problem – and the most underrepresented ethnic group are black Britons, who make up just 0.2 per cent of the industry, despite making up 3 per cent of the general population. 94 per cent of UK journalists are white, compared with 87 per cent of the general population”.

Almost 5%  of the British population is Muslim, and yet only 0.4% of journalists are.

The same survey also reported that, although there is a relatively large representation of women in the media, 45% of UK journalists being female, they are less well paid than men and less likely to hold senior positions. This issue was recently highlighted in the resignation of Carrie Grace as BBC China editor in protest of equal pay. Following her resignation, and revelations of the pay gap, 6 male presenters at the BBC agreed to take pay cuts.

Regarding social class, Harrison Jones (The Guardian, 2016) stated:  “the barriers stopping those from poorer backgrounds or minorities making it into the country’s newsrooms remain dauntingly high, and may be getting higher”. With 86% of the British journalist industry university-educated “to become a journalist it clearly helps to be well-educated, well-connected and wealthy”.

The need to diversify journalism is becoming increasingly important with the changing way people consume the news. There needs to be more opportunities for young people to join the industry. If the situation is going to change then the industry needs to look at employing people from a larger pool. “Editors and gatekeepers need to realise that there’s a slew of talent out there that could bring a whole new market.” (June Sarong, 2017) There have been limited initiatives such as the diversity apprenticeship scheme launched by the Independent and Evening Standard.The Journalism Diversity Fund, set up in 2005, has awarded over 200 bursaries to support trainee journalist students. What’s more the increasing importance of social media in distributing 24 hour news worldwide means that the industry has to move with the times and embrace diversity. I think ‘sink or swim’ would be the best advice.


Alessiio Cornia. (2016). Reuters Institute. [ONLINE] Available at: [Accessed 6 February 2018].

BBC News. (2018). Six male BBC presenters agree pay cut. [online] Available at: [Accessed 6 February 2018].

Jones, H. (2016). Journalism’s lack of diversity threatens its long-term future. [online] the Guardian. Available at: [Accessed 6 February 2018].

The Journalism Diversity Fund. 2018. The Journalism Diversity Fund. [ONLINE] Available at: [Accessed 6 February 2018].

Press Gazette/Paul Charman. 2018. Broadcaster June Sarpong warns media industry ‘losing out’ because of ‘huge lack of diversity’. [ONLINE] Available at: [Accessed 6 February 2018].

Press Gazette/F.Mayhew. 2016. Diversity apprenticeship scheme offers four school-leavers journalism jobs at Standard and Independent. [ONLINE] Available at: [Accessed 6 February 2018].